![]() “He inspected workers’ shoes to check they weren’t stealing McDonald’s game pieces,” the Daily Beast quotes a former colleague as saying. He oversaw the production of the game pieces and was entrusted with transporting them from the printing plant to the packaging factories.Īccording to the report, he was initially obsessed with loss prevention. Jacobsen, a former police officer, was head of security for the company responsible for running the promotion, Simon Marketing. ![]() Customers collect Monopoly game pieces attached to McDonalds packaging and by completing properties or finding instant wins, players are rewarded with prizes that range from a free Filet-o-Fish to US$1 million. Launched in 1987, McDonald’s Monopoly game is one of the franchise’s longest-running and most popular marketing promotions. McDonald's monopoly game piecesA wild, in-depth story published by the Daily Beast over the weekend by crime reporter Jeff Maysh has unearthed the full account and reignited interest in the scandal more than a decade after its main player, Jerry Jacobsen, was released from prison. In a scheme dating back to the 1990s, an ex-cop and his organized network of drug traffickers, strip club owners, and psychics rigged the McDonald’s Monopoly game to win almost every prize for 12 years, stealing over US$ 20 million.
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